start small
“The direction of your focus is the direction your life will move. Let yourself move toward what is good, valuable, strong and true.” – Ralph Marston
Thinking big forces you to stretch. It engages the part of your mind that is mostly busy at night writing the crazy dreams that we wake up wondering where they came from. The secret is to think big but start small. Everything that exists, no matter how big, started with an idea, a dream, started small. Don’t let your big ideas scare you into being paralyzed. Dream as big as your imagination will allow. Write your dream down on paper, keep it in your line of sight, talk about it, think about it. Take the small steps that are the foundation of anything big, and look for the opportunities that are there for you to build that dream into a reality. We become what we think about, and if your dream is kept at the forefront of your awareness, you will begin to notice around you avenues, or doorways, that will lead you one step closer.
I have a dream that my restaurants are not about food, though food is the medium through which we deliver our message. Our message is love. Our message is kindness. Our message is to make our world a better place. It didn’t start this way, it has been an evolution for me as a founder, and as I continue to grow and follow my path. It started as a dream, but also from dire need. I needed a way to support my family, and this was what I was good at, what I knew, what I enjoyed.
It evolved quickly, even concurrently, into being about the food. I know what I like, and that means it has to taste really good to me. It has to have the real stuff, no fake formulated food. That continues to be a priority for us and I am non-negotiable on that, ask my husband who continues to pout that I took away his beloved “American Cheese”. Not long after we opened I began to fall in love with the connections I was making. For the first time in my life I was comfortable with, thriving actually, when meeting new people. The former wallflower had found her place. The safety of being behind the counter gave me confidence to make friends and talk to people from all walks of life as they came into our business.
This was the zone for many years. I was busy, I had purpose, I was in the mix, my hand in the pot, making it happen from the front lines. Then the question began to get through my thoughts…what else do you want to do? What more? The bigger dream was knocking at the door. This brought the growth of our business from one, to three, now four locations. Now our platform has grown, has multiplied in fact, as we take our message to a broader scale. But it started small. It started with a dream, and the dream continues to grow as the people that are a part of it help to create and propel us. Their dreams feed my dream, and so we grow.